Chinatown’s News Source
Chinatown Newspaper’s mission is to link and connect Downtowns / Chinatowns at a national and international level through our publication. We envision Chinatown Newspaper entering multiple markets while connecting them with each other. In January 2011 Chinatown Newspaper launched its first multi-market newspaper in Portland, Oregon. In January 2012 we entered our third market in San Francisco, California.
THE PUBLICATION IS HIP, EDGY, COMICAL, PROFESSIONAL AND RAW.
Our demo ranges from young musicians and artists to established business leaders. We are a community newspaper and we aim to be its VOICE. Our editorial / content includes but is not limited to relevant community news, music, fashion, films, arts, theatre, events, nightlife, politics, sex and the everyday hustle. The publication is a news source that links residents, visitors and businesses with each other.
Distribution
Every "First Thursday" of every month in Portland, Oregon, every "First Friday" of every month in Honolulu, Hawaii and every “First Saturday” of every month in San Francisco, California the Chinatown Newspaper crew blitz the streets and personally distribute the newspaper to locals, transplants, visitors, shops, restaurants and bars within the Downtown/Chinatown areas. In addition, our distribution extends to other select areas within the given cities.
A unique feature of our distribution is our artistic newsstands (currently in Honolulu and Portland only). We encourage local artists to flip our newsstands with their art in order to support local talent.
Circulation
With over 10,000 printed in Portland, over 15,000 printed in Honolulu and over 5,000 printed in San Francisco: half the distribution for all three cities concentrate in their Downtown/ Chinatown area while the other half is distributed around the rest of the city of Portland, the island of O'ahu and the city of San Francisco. We have a potential readership of 150,000 plus between all three markets.
Web Circulation
More than 500 followers on Twitter. More than 1,600 friends on Facebook. More than 5,000 unique hits per month and growing.
Follow Chinatown Newspaper on Twitter: @chinatownnow
Friend Chinatown Newspaper on Facebook: facebook.com/chinatownnow
Advertising
With our cross market / multi-market advertising opportunities between Portland, Honolulu, and San Francisco you get more value for your dollar with Chinatown Newspaper. Our advertising is 1/10th the cost of other newspapers, yet the advertising is targeted to your niche market. Chinatown Newspaper’s demographic is incredibly culture diverse, edgy, creative, and professional. In addition, we create relationships with the readers by using the personal delivery approach that increases the advertising value. Feel free to contact us with any questions; we want to talk to you about multi-market advertising!
Target Market
Individuals who live, work, play and appreciate Downtown / Chinatowns at a national level for what they are and want to learn more about them. In addition, we target modern travelers who want to experience the history, culture and shopping experience of a Downtown/Chinatown on any given day. We pride in being a news source for locals, residents and visitors of the given area.
Headquarters
Nella Media Group
36 N. Hotel St. Suite# A
Honolulu, HI 96817
www.nellamediagroup.com
808.688.8349
Contacts
Publisher & National Brand Director : Jason Cutinella
jason@nellamediagroup.com
National Project Manager
Honolulu- Advertising & The Everything Girl : Valerie Sanchez
valerie@nellamediagroup.com
Direct: 808.548.1569
Portland- Content Director & Advertising : Alana M. Kenner
alana@chinatownnewspaper.com
Direct: 808.554.7335
San Francisco
crew.sfo@chinatownnewspaper.com
Please click for HNL media kit
Please click for PDX media kit
Copyright © 2009-2012 Nella Media Group, LLC.
All Rights Reserved Nella Media Group

